TwitLit, Twitter’s First Multi-Book Deal for Gary Vaynerchuk
| April 13th, 2009 | Comments |
Call it “Micro Diaries of a Mad Twitterer,” but early 30s Gary Vaynerchuk has amassed a meta-canon of video blogs (aka vlogs) and Twitter-Facebook updates. Specifically, these are not normal ‘human’ numbers of vlogs or Twitter updates - GaryVee (GV), as he goes by, has 208,000+ Twitter followers and upwards of 20,000 once-counted Facebook fans. He’s creating a legacy of video bloggers - Samantha Ettus at Obsessedtv.com - to build on his “personal branding” meets “social business” platform. And the recent non-digital coup: a book deal with HarperStudio - 10 social branding books for a 7-figure deal. A breakdown of the deal, the frequency dilemma for GV, and his growing personal brand network - after the jump…

