Reelist: X-Men’s Wolverine, Innovating Film Franchises
| by Adrian Sexton on May 4th, 2009 | Comments |
So begins the inaugural summer blockbuster release season: Wolverine, the X-Men origins backstory or prequel on the immortal, was superhuman enough to pull away from the pack with $87 million or $21,225 per theater average. From Hugh Jackman’s Oscar hosting to the leaking of a screener, the latest Marvel franchise had plenty of build-up, and many are already saying the leak either didn’t hurt or cost the film $20 million.

