New Medici is a next generation media strategy + social lifestyle agency working with studios, consumer brands and social media start-ups. Bridging Hollywood and Silicon Valley, we activate marketing campaigns and accelerate social businesses.
Media Integration
Leveraging deep expertise in traditional and digital media – with Adrian Sexton, former digital chief at Lionsgate and Participant Media and founder of TakePart.com – New Medici provides strategic marketing and distribution approaches to generate audiences and revenues for its studio and brand clients.
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Active Strategy
Working with social community and conversation partners like Tumblr, we actively mine the next generation of media consumers, Millennials and their influencers. We are currently pilot testing a new Studio CRM™ program (customer relationship management) with select entertainment studios.
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Social Alignment
We manage social and viral marketing campaigns, integrating strategies with media and lifestyle brands. Leveraging senior relationships with social community and gaming companies, our team creates dynamic conversations, amplifies sentiment and activates word of mouth awareness cost effectively.
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